Kahneman, Daniel – Thinking fast and slow

Farrar, Straus & Giroux, 2011, [Behavioural Finance] Grade 4

The author of this book won The Nobel Memorial Prize in Economic Sciences in 2002 for his prospect theory. However this book was written after that with the prospect of getting him a wider audience. He was very sceptical of whether he was going to be successful with this or not...  Further reading...  Link to Amazon...